Reservation Management for MCR
Like many in the hospitality industry, MCR has been dealing with uncertainties regarding reservation management for years.
During the reservation phase, guests often make multiple flexible bookings and ultimately select their hotel during the cancelation period. In the competitive landscape of hospitality, up to 50% of OTA reservations are typically canceled.
The New Yorker Hotel, a longtime client and MCR’s iconic 1,000+ room property, selected Ameniti’s text services and OTA email-answering services. Giving the best answers is crucial in avoiding cancelations, so Ameniti provided these solutions starting during the reservation period.
Promoting Upgrades from the Reservation Period On
Promoting Upgrades from the Reservation Period On
The New Yorker’s first goal was to prevent cancelations by providing instant answers to the enormous volume of questions made during the reservation period. Ameniti’s solutions accomplished this automatically, with no staff intervention.
The hotel’s second aim was to propose upgrades at the same time that inquiries were answered. To make this happen, Ameniti provided customizable options to incentivize and promote upgrades and direct bookings.
Services
Text Services
Automatic answers to guest questions, during the reservation period and throughout the stay.
OTA Email Answering
Automatic answers to OTA emails that serve potential guests with no human intervention.
Direct Booking
Provides guests and potential guests with incentives for direct booking during the reservation period.
Automatic answers to reservation-related questions, minimizing workload and reducing cancelations.
Improvements in Reservation Management through new direct bookings and upgrades.
Instant responses to potential guests for optimized positioning in OTA portals.